One person. Every signal.
Ad-sparked interest
One evening on one phone: gaming, social, an ad that lands — and the research it triggers. Follow the line, and open the raw events exactly as they land in your feed.
Anonymous panelist
Male · 25–34 · Melbourne, AU · Android phone
Mobile gamingUtes & 4WDsTowing & campingWeekend DIY
Interests inferred from the observed events below · no name, no PII
App SessionsAdsSearchClickstream
sports_esports
19:04App Sessions feed
Played mobile games for 2 h 06 m
Clash Royale, MONOPOLY GO! and Subway Surfers across seven sessions — every app classified with the Behavix taxonomy.
19:04 · Opened Clash Royale — Game - strategy — for 45 m 12 s on a Galaxy S23
19:51 · Opened MONOPOLY GO! — Game - board — for 21 m 24 s on a Galaxy S23
20:14 · Opened Subway Surfers — Game - arcade — for 14 m 36 s on a Galaxy S23
20:31 · Opened Clash Royale — Game - strategy — for 24 m 00 s on a Galaxy S23
20:56 · Opened MONOPOLY GO! — Game - board — for 8 m 18 s on a Galaxy S23
21:06 · Opened Subway Surfers — Game - arcade — for 6 m 30 s on a Galaxy S23
21:13 · Opened Clash Royale — Game - strategy — for 6 m 00 s on a Galaxy S23
{
"event_id": "2b15f0f12e32d21720ac82e7707ef32a…",
"user_id": "6dfed19c-cdfb-4b9a-9e63-ca309f97118b",
"app_id": "com.supercell.clashroyale",
"app_name": "Clash Royale",
"category": "Game - strategy",
"event_time": "2026-08-11T09:04:12Z",
"event_time_local": "2026-08-11T19:04:12",
"duration": 2712,
"device_type": "Mobile",
"manufacturer": "Samsung",
"model": "Galaxy S23",
"os_name": "Android",
"os_version": "14",
"city": "Melbourne",
"country": "Australia"
}
{
"event_id": "117d522e4d5ac97561a8e64e167a7d6f…",
"user_id": "6dfed19c-cdfb-4b9a-9e63-ca309f97118b",
"app_id": "com.scopely.monopolygo",
"app_name": "MONOPOLY GO!",
"category": "Game - board",
"event_time": "2026-08-11T09:51:02Z",
"event_time_local": "2026-08-11T19:51:02",
"duration": 1284,
"device_type": "Mobile",
"manufacturer": "Samsung",
"model": "Galaxy S23",
"os_name": "Android",
"os_version": "14",
"city": "Melbourne",
"country": "Australia"
}
{
"event_id": "0289b61e0caac67f7d2a37996b6a22d8…",
"user_id": "6dfed19c-cdfb-4b9a-9e63-ca309f97118b",
"app_id": "com.kiloo.subwaysurf",
"app_name": "Subway Surfers",
"category": "Game - arcade",
"event_time": "2026-08-11T10:14:40Z",
"event_time_local": "2026-08-11T20:14:40",
"duration": 876,
"device_type": "Mobile",
"manufacturer": "Samsung",
"model": "Galaxy S23",
"os_name": "Android",
"os_version": "14",
"city": "Melbourne",
"country": "Australia"
}
{
"event_id": "71e0b4e3215c668e7dedc276729f016b…",
"user_id": "6dfed19c-cdfb-4b9a-9e63-ca309f97118b",
"app_id": "com.supercell.clashroyale",
"app_name": "Clash Royale",
"category": "Game - strategy",
"event_time": "2026-08-11T10:31:05Z",
"event_time_local": "2026-08-11T20:31:05",
"duration": 1440,
"device_type": "Mobile",
"manufacturer": "Samsung",
"model": "Galaxy S23",
"os_name": "Android",
"os_version": "14",
"city": "Melbourne",
"country": "Australia"
}
{
"event_id": "4bdd079e320fb90302a6d66c00a91a3c…",
"user_id": "6dfed19c-cdfb-4b9a-9e63-ca309f97118b",
"app_id": "com.scopely.monopolygo",
"app_name": "MONOPOLY GO!",
"category": "Game - board",
"event_time": "2026-08-11T10:56:30Z",
"event_time_local": "2026-08-11T20:56:30",
"duration": 498,
"device_type": "Mobile",
"manufacturer": "Samsung",
"model": "Galaxy S23",
"os_name": "Android",
"os_version": "14",
"city": "Melbourne",
"country": "Australia"
}
{
"event_id": "0db9b87d0e39ee0b7d2c211953f5915b…",
"user_id": "6dfed19c-cdfb-4b9a-9e63-ca309f97118b",
"app_id": "com.kiloo.subwaysurf",
"app_name": "Subway Surfers",
"category": "Game - arcade",
"event_time": "2026-08-11T11:06:12Z",
"event_time_local": "2026-08-11T21:06:12",
"duration": 390,
"device_type": "Mobile",
"manufacturer": "Samsung",
"model": "Galaxy S23",
"os_name": "Android",
"os_version": "14",
"city": "Melbourne",
"country": "Australia"
}
{
"event_id": "3ceb81837aa9e5ea49bffa682e21acbc…",
"user_id": "6dfed19c-cdfb-4b9a-9e63-ca309f97118b",
"app_id": "com.supercell.clashroyale",
"app_name": "Clash Royale",
"category": "Game - strategy",
"event_time": "2026-08-11T11:13:30Z",
"event_time_local": "2026-08-11T21:13:30",
"duration": 360,
"device_type": "Mobile",
"manufacturer": "Samsung",
"model": "Galaxy S23",
"os_name": "Android",
"os_version": "14",
"city": "Melbourne",
"country": "Australia"
}groups
21:19App Sessions feed
Opened Facebook and browsed for 25 minutes
A single social session — the surface where the evening's ad exposure happens.
21:19 · Opened Facebook — Social — for 25 m 00 s on a Galaxy S23
{
"event_id": "8e02fd1a44c9b7d0aa61e3f2905c88d1…",
"user_id": "6dfed19c-cdfb-4b9a-9e63-ca309f97118b",
"app_id": "com.facebook.katana",
"app_name": "Facebook",
"category": "Social",
"event_time": "2026-08-11T11:19:41Z",
"event_time_local": "2026-08-11T21:19:41",
"duration": 1500,
"device_type": "Mobile",
"manufacturer": "Samsung",
"model": "Galaxy S23",
"os_name": "Android",
"os_version": "14",
"city": "Melbourne",
"country": "Australia"
}ads_click
21:26Ads feed
Saw 25 ads in feed — 3 of them automotive
Creative, advertiser and call-to-action captured for every impression, including a Toyota HiLux 2026 spot.
25 events · chronological · the key event is highlighted
21:20 · Saw a Woolworths ad on Facebook: “Fresh specials, every week” with a “Shop now” button to woolworths.com.au
21:21 · Saw a Menulog ad on Facebook: “Free delivery on your first order” with a “Order now” button to menulog.com.au
21:22 · Saw a Qantas ad on Facebook: “Sale fares to Tokyo, now boarding” with a “Book now” button to qantas.com
21:23 · Saw a Bunnings Warehouse ad on Facebook: “Weekend workshop essentials” with a “Learn more” button to bunnings.com.au
21:24 · Saw a Netflix ad on Facebook: “New this week on Netflix” with a “Watch now” button to netflix.com
21:25 · Saw a Spotify ad on Facebook: “3 months of Premium, on us” with a “Try free” button to spotify.com
21:26 · Saw a Toyota Australia ad on Facebook: “The new HiLux 2026 has arrived” with a “Learn more” button to toyota.com.au
21:27 · Saw a Commonwealth Bank ad on Facebook: “Track every dollar with the CommBank app” with a “Download” button to commbank.com.au
21:28 · Saw a Kmart Australia ad on Facebook: “Winter warmers from $12” with a “Shop now” button to kmart.com.au
21:29 · Saw a Uber Eats ad on Facebook: “Tonight, dinner delivers itself” with a “Order now” button to ubereats.com
21:30 · Saw a Adidas ad on Facebook: “Ultraboost — run the city” with a “Shop now” button to adidas.com.au
21:31 · Saw a Booking.com ad on Facebook: “Weekend escapes under $150” with a “Book now” button to booking.com
21:32 · Saw a JB Hi-Fi ad on Facebook: “Massive tech clearance on now” with a “Shop now” button to jbhifi.com.au
21:33 · Saw a Hyundai Australia ad on Facebook: “TUCSON — the family SUV, rethought” with a “Explore” button to hyundai.com.au
21:34 · Saw a Chemist Warehouse ad on Facebook: “Vitamins: buy one, get one half price” with a “Shop now” button to chemistwarehouse.com.au
21:35 · Saw a Coles ad on Facebook: “Down down, prices are down” with a “Shop now” button to coles.com.au
21:36 · Saw a Samsung Australia ad on Facebook: “Galaxy Watch7 — know yourself better” with a “Learn more” button to samsung.com/au
21:37 · Saw a Airbnb ad on Facebook: “Stays worth the group chat” with a “Explore” button to airbnb.com.au
21:38 · Saw a Nike ad on Facebook: “New arrivals for your next PB” with a “Shop now” button to nike.com/au
21:39 · Saw a Telstra ad on Facebook: “5G that keeps up with you” with a “See plans” button to telstra.com.au
21:40 · Saw a carsales.com.au ad on Facebook: “Browse thousands of utes near you” with a “Search now” button to carsales.com.au
21:41 · Saw a IKEA Australia ad on Facebook: “Small space? Big ideas.” with a “Learn more” button to ikea.com/au
21:42 · Saw a Kayo Sports ad on Facebook: “Every game, every round, live” with a “Sign up” button to kayosports.com.au
21:43 · Saw a Vodafone Australia ad on Facebook: “Switch and save on 5G plans” with a “See offer” button to vodafone.com.au
21:44 · Saw a HelloFresh ad on Facebook: “Australia's most popular meal kit” with a “Get offer” button to hellofresh.com.au
starThe impression that lands — Toyota HiLux 2026
{
"event_id": "04bd837e526d025d18a1175f0f25f659…",
"user_id": "6dfed19c-cdfb-4b9a-9e63-ca309f97118b",
"publisher_id": "com.facebook.katana",
"publisher_name": "Facebook",
"ad_network": "Meta",
"advertiser_name": "Toyota Australia",
"title": "The new HiLux 2026 has arrived",
"description": "Unbreakable. Now smarter.",
"cta_text": "Learn more",
"cta_link": "toyota.com.au",
"event_time": "2026-08-11T11:26:21Z",
"event_time_local": "2026-08-11T21:26:21",
"device_type": "Mobile",
"manufacturer": "Samsung",
"model": "Galaxy S23",
"os_name": "Android",
"os_version": "14",
"city": "Melbourne",
"country": "Australia"
}Full stream · 25 events · chronological
{
"event_id": "7fa9d0f8055296981fb9c6bf26ba776d…",
"user_id": "6dfed19c-cdfb-4b9a-9e63-ca309f97118b",
"publisher_id": "com.facebook.katana",
"publisher_name": "Facebook",
"ad_network": "Meta",
"advertiser_name": "Woolworths",
"title": "Fresh specials, every week",
"cta_text": "Shop now",
"cta_link": "woolworths.com.au",
"event_time": "2026-08-11T11:20:15Z",
"event_time_local": "2026-08-11T21:20:15",
"device_type": "Mobile",
"manufacturer": "Samsung",
"model": "Galaxy S23",
"os_name": "Android",
"os_version": "14",
"city": "Melbourne",
"country": "Australia"
}
{
"event_id": "11dcfaf042b8866047c1f1e902fda6dc…",
"user_id": "6dfed19c-cdfb-4b9a-9e63-ca309f97118b",
"publisher_id": "com.facebook.katana",
"publisher_name": "Facebook",
"ad_network": "Meta",
"advertiser_name": "Menulog",
"title": "Free delivery on your first order",
"cta_text": "Order now",
"cta_link": "menulog.com.au",
"event_time": "2026-08-11T11:21:23Z",
"event_time_local": "2026-08-11T21:21:23",
"device_type": "Mobile",
"manufacturer": "Samsung",
"model": "Galaxy S23",
"os_name": "Android",
"os_version": "14",
"city": "Melbourne",
"country": "Australia"
}
{
"event_id": "7239c94b3e1b2d292658b1640dd0bf59…",
"user_id": "6dfed19c-cdfb-4b9a-9e63-ca309f97118b",
"publisher_id": "com.facebook.katana",
"publisher_name": "Facebook",
"ad_network": "Meta",
"advertiser_name": "Qantas",
"title": "Sale fares to Tokyo, now boarding",
"cta_text": "Book now",
"cta_link": "qantas.com",
"event_time": "2026-08-11T11:22:31Z",
"event_time_local": "2026-08-11T21:22:31",
"device_type": "Mobile",
"manufacturer": "Samsung",
"model": "Galaxy S23",
"os_name": "Android",
"os_version": "14",
"city": "Melbourne",
"country": "Australia"
}
{
"event_id": "042053110b0ee893201fee6764e9fedb…",
"user_id": "6dfed19c-cdfb-4b9a-9e63-ca309f97118b",
"publisher_id": "com.facebook.katana",
"publisher_name": "Facebook",
"ad_network": "Meta",
"advertiser_name": "Bunnings Warehouse",
"title": "Weekend workshop essentials",
"cta_text": "Learn more",
"cta_link": "bunnings.com.au",
"event_time": "2026-08-11T11:23:18Z",
"event_time_local": "2026-08-11T21:23:18",
"device_type": "Mobile",
"manufacturer": "Samsung",
"model": "Galaxy S23",
"os_name": "Android",
"os_version": "14",
"city": "Melbourne",
"country": "Australia"
}
{
"event_id": "35dec4fd301a24ae118a8c0e0b3e9da9…",
"user_id": "6dfed19c-cdfb-4b9a-9e63-ca309f97118b",
"publisher_id": "com.facebook.katana",
"publisher_name": "Facebook",
"ad_network": "Meta",
"advertiser_name": "Netflix",
"title": "New this week on Netflix",
"cta_text": "Watch now",
"cta_link": "netflix.com",
"event_time": "2026-08-11T11:24:26Z",
"event_time_local": "2026-08-11T21:24:26",
"device_type": "Mobile",
"manufacturer": "Samsung",
"model": "Galaxy S23",
"os_name": "Android",
"os_version": "14",
"city": "Melbourne",
"country": "Australia"
}
{
"event_id": "43c23df77f0264c9345aa3604e9c0fbf…",
"user_id": "6dfed19c-cdfb-4b9a-9e63-ca309f97118b",
"publisher_id": "com.facebook.katana",
"publisher_name": "Facebook",
"ad_network": "Meta",
"advertiser_name": "Spotify",
"title": "3 months of Premium, on us",
"cta_text": "Try free",
"cta_link": "spotify.com",
"event_time": "2026-08-11T11:25:34Z",
"event_time_local": "2026-08-11T21:25:34",
"device_type": "Mobile",
"manufacturer": "Samsung",
"model": "Galaxy S23",
"os_name": "Android",
"os_version": "14",
"city": "Melbourne",
"country": "Australia"
}
{
"event_id": "04bd837e526d025d18a1175f0f25f659…",
"user_id": "6dfed19c-cdfb-4b9a-9e63-ca309f97118b",
"publisher_id": "com.facebook.katana",
"publisher_name": "Facebook",
"ad_network": "Meta",
"advertiser_name": "Toyota Australia",
"title": "The new HiLux 2026 has arrived",
"description": "Unbreakable. Now smarter.",
"cta_text": "Learn more",
"cta_link": "toyota.com.au",
"event_time": "2026-08-11T11:26:21Z",
"event_time_local": "2026-08-11T21:26:21",
"device_type": "Mobile",
"manufacturer": "Samsung",
"model": "Galaxy S23",
"os_name": "Android",
"os_version": "14",
"city": "Melbourne",
"country": "Australia"
}
{
"event_id": "571e0e073c177a3e4ee32927631d14fe…",
"user_id": "6dfed19c-cdfb-4b9a-9e63-ca309f97118b",
"publisher_id": "com.facebook.katana",
"publisher_name": "Facebook",
"ad_network": "Meta",
"advertiser_name": "Commonwealth Bank",
"title": "Track every dollar with the CommBank app",
"cta_text": "Download",
"cta_link": "commbank.com.au",
"event_time": "2026-08-11T11:27:29Z",
"event_time_local": "2026-08-11T21:27:29",
"device_type": "Mobile",
"manufacturer": "Samsung",
"model": "Galaxy S23",
"os_name": "Android",
"os_version": "14",
"city": "Melbourne",
"country": "Australia"
}
{
"event_id": "38a9d3e35e7863452e26aab52cf68b17…",
"user_id": "6dfed19c-cdfb-4b9a-9e63-ca309f97118b",
"publisher_id": "com.facebook.katana",
"publisher_name": "Facebook",
"ad_network": "Meta",
"advertiser_name": "Kmart Australia",
"title": "Winter warmers from $12",
"cta_text": "Shop now",
"cta_link": "kmart.com.au",
"event_time": "2026-08-11T11:28:37Z",
"event_time_local": "2026-08-11T21:28:37",
"device_type": "Mobile",
"manufacturer": "Samsung",
"model": "Galaxy S23",
"os_name": "Android",
"os_version": "14",
"city": "Melbourne",
"country": "Australia"
}
{
"event_id": "2bdcd8152f0c60585eaab6763f5b1f5e…",
"user_id": "6dfed19c-cdfb-4b9a-9e63-ca309f97118b",
"publisher_id": "com.facebook.katana",
"publisher_name": "Facebook",
"ad_network": "Meta",
"advertiser_name": "Uber Eats",
"title": "Tonight, dinner delivers itself",
"cta_text": "Order now",
"cta_link": "ubereats.com",
"event_time": "2026-08-11T11:29:24Z",
"event_time_local": "2026-08-11T21:29:24",
"device_type": "Mobile",
"manufacturer": "Samsung",
"model": "Galaxy S23",
"os_name": "Android",
"os_version": "14",
"city": "Melbourne",
"country": "Australia"
}
{
"event_id": "4eefead64879c9d26c3e5f1144a835f3…",
"user_id": "6dfed19c-cdfb-4b9a-9e63-ca309f97118b",
"publisher_id": "com.facebook.katana",
"publisher_name": "Facebook",
"ad_network": "Meta",
"advertiser_name": "Adidas",
"title": "Ultraboost — run the city",
"cta_text": "Shop now",
"cta_link": "adidas.com.au",
"event_time": "2026-08-11T11:30:32Z",
"event_time_local": "2026-08-11T21:30:32",
"device_type": "Mobile",
"manufacturer": "Samsung",
"model": "Galaxy S23",
"os_name": "Android",
"os_version": "14",
"city": "Melbourne",
"country": "Australia"
}
{
"event_id": "6194fbe06b31c1df6b2bad7970cb6076…",
"user_id": "6dfed19c-cdfb-4b9a-9e63-ca309f97118b",
"publisher_id": "com.facebook.katana",
"publisher_name": "Facebook",
"ad_network": "Meta",
"advertiser_name": "Booking.com",
"title": "Weekend escapes under $150",
"cta_text": "Book now",
"cta_link": "booking.com",
"event_time": "2026-08-11T11:31:40Z",
"event_time_local": "2026-08-11T21:31:40",
"device_type": "Mobile",
"manufacturer": "Samsung",
"model": "Galaxy S23",
"os_name": "Android",
"os_version": "14",
"city": "Melbourne",
"country": "Australia"
}
{
"event_id": "5c7230127f169a3c16e4f2bb6c250c2e…",
"user_id": "6dfed19c-cdfb-4b9a-9e63-ca309f97118b",
"publisher_id": "com.facebook.katana",
"publisher_name": "Facebook",
"ad_network": "Meta",
"advertiser_name": "JB Hi-Fi",
"title": "Massive tech clearance on now",
"cta_text": "Shop now",
"cta_link": "jbhifi.com.au",
"event_time": "2026-08-11T11:32:27Z",
"event_time_local": "2026-08-11T21:32:27",
"device_type": "Mobile",
"manufacturer": "Samsung",
"model": "Galaxy S23",
"os_name": "Android",
"os_version": "14",
"city": "Melbourne",
"country": "Australia"
}
{
"event_id": "1da4350125a683395061604d691dcd6b…",
"user_id": "6dfed19c-cdfb-4b9a-9e63-ca309f97118b",
"publisher_id": "com.facebook.katana",
"publisher_name": "Facebook",
"ad_network": "Meta",
"advertiser_name": "Hyundai Australia",
"title": "TUCSON — the family SUV, rethought",
"description": "Bold outside. Brilliant inside.",
"cta_text": "Explore",
"cta_link": "hyundai.com.au",
"event_time": "2026-08-11T11:33:35Z",
"event_time_local": "2026-08-11T21:33:35",
"device_type": "Mobile",
"manufacturer": "Samsung",
"model": "Galaxy S23",
"os_name": "Android",
"os_version": "14",
"city": "Melbourne",
"country": "Australia"
}
{
"event_id": "1a80ed9e7c84ea4c2a4f67e272a53d91…",
"user_id": "6dfed19c-cdfb-4b9a-9e63-ca309f97118b",
"publisher_id": "com.facebook.katana",
"publisher_name": "Facebook",
"ad_network": "Meta",
"advertiser_name": "Chemist Warehouse",
"title": "Vitamins: buy one, get one half price",
"cta_text": "Shop now",
"cta_link": "chemistwarehouse.com.au",
"event_time": "2026-08-11T11:34:43Z",
"event_time_local": "2026-08-11T21:34:43",
"device_type": "Mobile",
"manufacturer": "Samsung",
"model": "Galaxy S23",
"os_name": "Android",
"os_version": "14",
"city": "Melbourne",
"country": "Australia"
}
{
"event_id": "638488e16b8e44480e9da2a96d820dee…",
"user_id": "6dfed19c-cdfb-4b9a-9e63-ca309f97118b",
"publisher_id": "com.facebook.katana",
"publisher_name": "Facebook",
"ad_network": "Meta",
"advertiser_name": "Coles",
"title": "Down down, prices are down",
"cta_text": "Shop now",
"cta_link": "coles.com.au",
"event_time": "2026-08-11T11:35:30Z",
"event_time_local": "2026-08-11T21:35:30",
"device_type": "Mobile",
"manufacturer": "Samsung",
"model": "Galaxy S23",
"os_name": "Android",
"os_version": "14",
"city": "Melbourne",
"country": "Australia"
}
{
"event_id": "2de1314300f7fc032797fb1a3a4c95d9…",
"user_id": "6dfed19c-cdfb-4b9a-9e63-ca309f97118b",
"publisher_id": "com.facebook.katana",
"publisher_name": "Facebook",
"ad_network": "Meta",
"advertiser_name": "Samsung Australia",
"title": "Galaxy Watch7 — know yourself better",
"cta_text": "Learn more",
"cta_link": "samsung.com/au",
"event_time": "2026-08-11T11:36:38Z",
"event_time_local": "2026-08-11T21:36:38",
"device_type": "Mobile",
"manufacturer": "Samsung",
"model": "Galaxy S23",
"os_name": "Android",
"os_version": "14",
"city": "Melbourne",
"country": "Australia"
}
{
"event_id": "4ed3661847101b860636308943e9c1ad…",
"user_id": "6dfed19c-cdfb-4b9a-9e63-ca309f97118b",
"publisher_id": "com.facebook.katana",
"publisher_name": "Facebook",
"ad_network": "Meta",
"advertiser_name": "Airbnb",
"title": "Stays worth the group chat",
"cta_text": "Explore",
"cta_link": "airbnb.com.au",
"event_time": "2026-08-11T11:37:46Z",
"event_time_local": "2026-08-11T21:37:46",
"device_type": "Mobile",
"manufacturer": "Samsung",
"model": "Galaxy S23",
"os_name": "Android",
"os_version": "14",
"city": "Melbourne",
"country": "Australia"
}
{
"event_id": "19ce9fae27af2036467ae09f1b98a4a4…",
"user_id": "6dfed19c-cdfb-4b9a-9e63-ca309f97118b",
"publisher_id": "com.facebook.katana",
"publisher_name": "Facebook",
"ad_network": "Meta",
"advertiser_name": "Nike",
"title": "New arrivals for your next PB",
"cta_text": "Shop now",
"cta_link": "nike.com/au",
"event_time": "2026-08-11T11:38:33Z",
"event_time_local": "2026-08-11T21:38:33",
"device_type": "Mobile",
"manufacturer": "Samsung",
"model": "Galaxy S23",
"os_name": "Android",
"os_version": "14",
"city": "Melbourne",
"country": "Australia"
}
{
"event_id": "032c90437fd5ce196bc938477abb3270…",
"user_id": "6dfed19c-cdfb-4b9a-9e63-ca309f97118b",
"publisher_id": "com.facebook.katana",
"publisher_name": "Facebook",
"ad_network": "Meta",
"advertiser_name": "Telstra",
"title": "5G that keeps up with you",
"cta_text": "See plans",
"cta_link": "telstra.com.au",
"event_time": "2026-08-11T11:39:41Z",
"event_time_local": "2026-08-11T21:39:41",
"device_type": "Mobile",
"manufacturer": "Samsung",
"model": "Galaxy S23",
"os_name": "Android",
"os_version": "14",
"city": "Melbourne",
"country": "Australia"
}
{
"event_id": "079c215c68b63d9953095eb743cac68b…",
"user_id": "6dfed19c-cdfb-4b9a-9e63-ca309f97118b",
"publisher_id": "com.facebook.katana",
"publisher_name": "Facebook",
"ad_network": "Meta",
"advertiser_name": "carsales.com.au",
"title": "Browse thousands of utes near you",
"description": "Australia's #1 place to buy and sell cars.",
"cta_text": "Search now",
"cta_link": "carsales.com.au",
"event_time": "2026-08-11T11:40:49Z",
"event_time_local": "2026-08-11T21:40:49",
"device_type": "Mobile",
"manufacturer": "Samsung",
"model": "Galaxy S23",
"os_name": "Android",
"os_version": "14",
"city": "Melbourne",
"country": "Australia"
}
{
"event_id": "48135f827cf63bca217475eb36a6a38d…",
"user_id": "6dfed19c-cdfb-4b9a-9e63-ca309f97118b",
"publisher_id": "com.facebook.katana",
"publisher_name": "Facebook",
"ad_network": "Meta",
"advertiser_name": "IKEA Australia",
"title": "Small space? Big ideas.",
"cta_text": "Learn more",
"cta_link": "ikea.com/au",
"event_time": "2026-08-11T11:41:36Z",
"event_time_local": "2026-08-11T21:41:36",
"device_type": "Mobile",
"manufacturer": "Samsung",
"model": "Galaxy S23",
"os_name": "Android",
"os_version": "14",
"city": "Melbourne",
"country": "Australia"
}
{
"event_id": "6731384449d0f5ff30611a2e5577aef6…",
"user_id": "6dfed19c-cdfb-4b9a-9e63-ca309f97118b",
"publisher_id": "com.facebook.katana",
"publisher_name": "Facebook",
"ad_network": "Meta",
"advertiser_name": "Kayo Sports",
"title": "Every game, every round, live",
"cta_text": "Sign up",
"cta_link": "kayosports.com.au",
"event_time": "2026-08-11T11:42:44Z",
"event_time_local": "2026-08-11T21:42:44",
"device_type": "Mobile",
"manufacturer": "Samsung",
"model": "Galaxy S23",
"os_name": "Android",
"os_version": "14",
"city": "Melbourne",
"country": "Australia"
}
{
"event_id": "2257e151388e8ad6459508da50c07046…",
"user_id": "6dfed19c-cdfb-4b9a-9e63-ca309f97118b",
"publisher_id": "com.facebook.katana",
"publisher_name": "Facebook",
"ad_network": "Meta",
"advertiser_name": "Vodafone Australia",
"title": "Switch and save on 5G plans",
"cta_text": "See offer",
"cta_link": "vodafone.com.au",
"event_time": "2026-08-11T11:43:52Z",
"event_time_local": "2026-08-11T21:43:52",
"device_type": "Mobile",
"manufacturer": "Samsung",
"model": "Galaxy S23",
"os_name": "Android",
"os_version": "14",
"city": "Melbourne",
"country": "Australia"
}
{
"event_id": "6df2960e10b4bbc90edc99e34e3cbfb1…",
"user_id": "6dfed19c-cdfb-4b9a-9e63-ca309f97118b",
"publisher_id": "com.facebook.katana",
"publisher_name": "Facebook",
"ad_network": "Meta",
"advertiser_name": "HelloFresh",
"title": "Australia's most popular meal kit",
"cta_text": "Get offer",
"cta_link": "hellofresh.com.au",
"event_time": "2026-08-11T11:44:39Z",
"event_time_local": "2026-08-11T21:44:39",
"device_type": "Mobile",
"manufacturer": "Samsung",
"model": "Galaxy S23",
"os_name": "Android",
"os_version": "14",
"city": "Melbourne",
"country": "Australia"
}search
21:47Search feed
Googled the truck from the ad
Twenty-one minutes after the impression, the intent becomes a query.
21:47 · Searched Google for “toyota hilux 2026 towing capacity” in Chrome
{
"event_id": "6a42c7bfee7e266eb93b8850269240b2…",
"user_id": "6dfed19c-cdfb-4b9a-9e63-ca309f97118b",
"service_id": "www.google.com",
"service_name": "Google",
"service_category": "Search",
"search_term": "toyota hilux 2026 towing capacity",
"browser": "Chrome",
"event_time": "2026-08-11T11:47:03Z",
"event_time_local": "2026-08-11T21:47:03",
"device_type": "Mobile",
"manufacturer": "Samsung",
"model": "Galaxy S23",
"os_name": "Android",
"os_version": "14",
"city": "Melbourne",
"country": "Australia"
}language
21:49Clickstream feed
Spent 6 minutes across 5 pages on toyota.com.au
Landing page, prices, then grade after grade — page-level durations, domain categories and company/ticker mapping included.
5 events · chronological · the key event is highlighted
21:49 · Read toyota.com.au/hilux for 52 s — Toyota Motor Corporation (TM)
21:50 · Read toyota.com.au/hilux/prices for 1 m 24 s — Toyota Motor Corporation (TM)
21:51 · Read toyota.com.au/hilux/rogue for 1 m 03 s — Toyota Motor Corporation (TM)
21:52 · Read toyota.com.au/hilux/rugged-x for 2 m 27 s — Toyota Motor Corporation (TM)
21:55 · Read toyota.com.au/hilux/gr-sport for 25 s — Toyota Motor Corporation (TM)
starDeepest engagement — 147 s on the Rugged X grade
{
"event_id": "509fe04b7205d4a9796e8e5e054f4164…",
"user_id": "6dfed19c-cdfb-4b9a-9e63-ca309f97118b",
"session_id": "10fae651-823a-4619-8edd-eaf0733f3acc",
"url": "https://www.toyota.com.au/hilux/rugged-x",
"domain": "www.toyota.com.au",
"base_domain": "toyota.com.au",
"page_duration": 147,
"session_duration": 346,
"category": "Auto and vehicles",
"company_name": "Toyota Motor Corporation",
"ticker": "TM",
"browser": "Chrome",
"event_time": "2026-08-11T11:52:45Z",
"event_time_local": "2026-08-11T21:52:45",
"device_type": "Mobile",
"manufacturer": "Samsung",
"model": "Galaxy S23",
"os_name": "Android",
"os_version": "14",
"city": "Melbourne",
"country": "Australia"
}Full stream · 5 events · chronological
{
"event_id": "50b5831f61af79356e0830817a327625…",
"user_id": "6dfed19c-cdfb-4b9a-9e63-ca309f97118b",
"session_id": "10fae651-823a-4619-8edd-eaf0733f3acc",
"url": "https://www.toyota.com.au/hilux",
"domain": "www.toyota.com.au",
"base_domain": "toyota.com.au",
"page_duration": 52,
"session_duration": 52,
"category": "Auto and vehicles",
"company_name": "Toyota Motor Corporation",
"ticker": "TM",
"browser": "Chrome",
"event_time": "2026-08-11T11:49:26Z",
"event_time_local": "2026-08-11T21:49:26",
"device_type": "Mobile",
"manufacturer": "Samsung",
"model": "Galaxy S23",
"os_name": "Android",
"os_version": "14",
"city": "Melbourne",
"country": "Australia"
}
{
"event_id": "50f3dead4fc0e5e3359393494d9930b3…",
"user_id": "6dfed19c-cdfb-4b9a-9e63-ca309f97118b",
"session_id": "10fae651-823a-4619-8edd-eaf0733f3acc",
"url": "https://www.toyota.com.au/hilux/prices",
"domain": "www.toyota.com.au",
"base_domain": "toyota.com.au",
"page_duration": 84,
"session_duration": 136,
"category": "Auto and vehicles",
"company_name": "Toyota Motor Corporation",
"ticker": "TM",
"browser": "Chrome",
"event_time": "2026-08-11T11:50:18Z",
"event_time_local": "2026-08-11T21:50:18",
"device_type": "Mobile",
"manufacturer": "Samsung",
"model": "Galaxy S23",
"os_name": "Android",
"os_version": "14",
"city": "Melbourne",
"country": "Australia"
}
{
"event_id": "58561a4c13690295758df9d26dc57179…",
"user_id": "6dfed19c-cdfb-4b9a-9e63-ca309f97118b",
"session_id": "10fae651-823a-4619-8edd-eaf0733f3acc",
"url": "https://www.toyota.com.au/hilux/rogue",
"domain": "www.toyota.com.au",
"base_domain": "toyota.com.au",
"page_duration": 63,
"session_duration": 199,
"category": "Auto and vehicles",
"company_name": "Toyota Motor Corporation",
"ticker": "TM",
"browser": "Chrome",
"event_time": "2026-08-11T11:51:42Z",
"event_time_local": "2026-08-11T21:51:42",
"device_type": "Mobile",
"manufacturer": "Samsung",
"model": "Galaxy S23",
"os_name": "Android",
"os_version": "14",
"city": "Melbourne",
"country": "Australia"
}
{
"event_id": "509fe04b7205d4a9796e8e5e054f4164…",
"user_id": "6dfed19c-cdfb-4b9a-9e63-ca309f97118b",
"session_id": "10fae651-823a-4619-8edd-eaf0733f3acc",
"url": "https://www.toyota.com.au/hilux/rugged-x",
"domain": "www.toyota.com.au",
"base_domain": "toyota.com.au",
"page_duration": 147,
"session_duration": 346,
"category": "Auto and vehicles",
"company_name": "Toyota Motor Corporation",
"ticker": "TM",
"browser": "Chrome",
"event_time": "2026-08-11T11:52:45Z",
"event_time_local": "2026-08-11T21:52:45",
"device_type": "Mobile",
"manufacturer": "Samsung",
"model": "Galaxy S23",
"os_name": "Android",
"os_version": "14",
"city": "Melbourne",
"country": "Australia"
}
{
"event_id": "2b4afeae41ec4af85a0c61a4649f7f42…",
"user_id": "6dfed19c-cdfb-4b9a-9e63-ca309f97118b",
"session_id": "10fae651-823a-4619-8edd-eaf0733f3acc",
"url": "https://www.toyota.com.au/hilux/gr-sport",
"domain": "www.toyota.com.au",
"base_domain": "toyota.com.au",
"page_duration": 25,
"session_duration": 371,
"category": "Auto and vehicles",
"company_name": "Toyota Motor Corporation",
"ticker": "TM",
"browser": "Chrome",
"event_time": "2026-08-11T11:55:12Z",
"event_time_local": "2026-08-11T21:55:12",
"device_type": "Mobile",
"manufacturer": "Samsung",
"model": "Galaxy S23",
"os_name": "Android",
"os_version": "14",
"city": "Melbourne",
"country": "Australia"
}Ad exposure → search intent → brand site research. The whole attribution chain, observed in one consented stream — no modeling, no panel recall.
Illustrative journeys with synthetic data — the schemas match the production feeds. See how feeds are delivered →