Indexing
human behavior

The global infrastructure for consented, cross-platform behavioral intelligence. Measure what people actually do across apps, web, search, AI, advertising, commerce and media — then consume it through data feeds, APIs, MCP, trackers, dashboards or activation-ready workflows.

3M+

users opted in across global partner deployments

500K+

active U.S. panelists

15+

active panel partnerships

4

regions: North America, Latam, Europe, Asia-Pacific

24/7

processing from raw signal to analyst-ready intelligence

Why Behavix

Third-generation behavioral measurement solves the limitations of both survey-only research and legacy metering. Built by the team behind multiple generations of passive measurement, Behavix combines third-generation collection technology, deep in-app coverage, AI-based enrichment, panel science and enterprise delivery infrastructure in one end-to-end platform.

Explore the platform
  • checkMillions of real journeys, observed with consent
  • checkObserved reality, not just recalled intent
  • checkDeep in-app and walled-garden signals instead of app-open counts
  • checkContinuous processing instead of project-based fieldwork
  • checkEnd-to-end ownership instead of stitched vendor dependencies
  • checkQuality scoring and fraud defense built into the pipeline
  • checkAnalyst-ready outputs instead of raw event exhaust

Live behavioral data · collection to delivery

Raw behavioral signals are collected continuously, processed by the Behavix platform, and delivered as analyst-ready feeds, audiences and trackers.

Three ways to work with Behavix

One behavioral ground truth. Start with one, or combine them.

01Panel & app ownersBring a consented audience
BehavixThe platformCollect · Clean · Enrich · Score · Serve
02Data buyersLicense feeds, profiles & trackers03EnterpriseRun the whole system, exclusively
01

For panel & app owners

Measure & monetize your audience

Turn an existing panel, app or audience into an always-on behavioral intelligence asset.

Cost to you
None — SDK and pipeline are free
Data rights
Non-exclusive; joins the demand network
You earn
Monthly share of downstream sales
Best for
Panels wanting a new recurring line

No exclusivity required · cancel any time

02

For data buyers

Buy behavioral data

See what consumers actually do. Explore granular feeds, audience profiles and aggregated trackers.

Cost to you
Subscription or one-off license
Data rights
Non-exclusive license to analyze and report
You get
Event-level feeds, profiles and trackers — daily
Best for
Brands, agencies, platforms and funds

Sample data on request · no fieldwork to run

03

For enterprises

Build a measurement system

Launch custom cross-platform panels, JIC-grade measurement, campaign measurement or walled-garden research.

Cost to you
Platform fee, scaled to panel size and markets
Data rights
Exclusive — never enters the demand network
You earn
Whatever you build on it; we take no cut
Best for
Agencies, publishers and enterprises with their own buyers

Single-tenant delivery · your DPA, your retention terms

Trust Center

Privacy first.

Every Behavix deployment starts with informed opt-in consent. The platform is designed around data minimization, pseudonymous identifiers, separation of profile and event data, encryption, access controls, audit logging, defined retention and data-subject rights. Methodology and quality documentation travel with the data, because trustworthy behavioral intelligence has to be explainable.

100% opt-in

explicit, informed and withdrawable consent

Pseudonymous

no direct identity in the behavioral pipeline

GDPR & CCPA

aligned with ESOMAR, IAB and ARF practice

Encrypted

modern standards protect data in transit and at rest

“Partnering with Behavix allowed us to bridge the gap between claimed and actual consumer behavior. By integrating their real-time behavioral streams with our survey frameworks, we were able to deliver deep, actionable insights to our clients with incredible speed. It truly represents the next generation of market research.”

Arno Hummerston — Amplify MR

“Behavix has provided us with great service, transparency and a technology that is market leading. Observed behavioral truth captured in this way ensures our clients can make high-stakes decisions with confidence, and do so quickly. The combination of survey and Behavix data really does make a huge difference.”

Patrick Dünzinger — Nepa

Trusted by partners across research, media and data

Amplify MRFair ResponseSplendid ResearchSyno InternationalNepahorizoomMaiden Century

Newsroom

Behavix, moving in real time

All news

Don’t just ask the digital world what happened weeks ago.

Start observing what is happening in real-time.

Supply · partner estimate

Revenue calculator

Enter the daily active users you can bring, split by market tier. The estimate uses our monetization efficiency per DAU at each stage of the platform’s growth.

DAU
DAU
DAU
Platform year

Monetization per user rises as the demand side of the network matures.

Your estimated annual share · 50%

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Tier 1
—
Tier 2
—
Tier 3
—
Gross data value
—
Total DAU
—

Indicative only. Your share is 50% of the gross value of the behavioral data your audience generates, modeled at full consent and healthy engagement. The ramp to it is set in the partner agreement.

Talk to us about these numbers